There is no shortage of agency work I love coming out of the city of Chicago. This week I wanted to highlight one agency in particular, Grip Design. Grip boasts a wide array of clients including Bluefly, Chase, and Girl & the Goat.
The work I chose to highlight exemplifies the agency's spectrum of capabilities and design. The typefaces used for Death's Door spirits convey its handmade and organic nature. Side-by-side posters for Northlight Theatre are a clear example of the brand's versatility. Personally, I'm drawn to the playful elegance of the type in The Society of Typographic Arts (STA) Archive10 campaign.
For this week's sketchbook challenge, we had to document our mood at a consistent time each day and typeset our name in a typeface to represent each emotion. Not the easiest of tasks but it forced me think about the message of each typeface.
Second quarter started last week and boy did it start with a bang. New teachers, new copywriters and LOTS of new ideas.
For our Intermediate Typography class with David Sieren, we have to keep a sketchbook where we collect anything we find "interesting, inspiring, compelling or even revolting." Each week we are also given a challenge to help us look at typography in new ways.
For my sketchbook, I've decided to pick a weekly theme and the first is album covers. I remember sifting through the hundreds of albums in my parents' basement and picking out covers that caught my eye. Now I just open Spotify or Pandora, hit shuffle, and go on with my life. As I found myself sifting through covers again - this time on the internet - I was surprised at how many of them were older albums. Seems I'm not the only one who has forgotten about album covers. I think it's high time we rediscover this lost art form.
For this week's challenge, the Alphabetical Landscape, we had to find three representations of the letters A, E, G, M, Q, and Y. Once I got started I couldn't stop seeing interesting letters. This will definitely be a project I continue on my own.
It amazes me how Twitter continually feeds me interesting information. This weekend I spent time stalking more people to follow and am happy to report that I am pleased with my decisions so far.
One of my newest follows is The Next Great Generation (@NextGreatGen), an online magazine written by my generation about growing up in the information age. I found the idea of crowdsourcing journalism really neat. Who doesn't want to have a voice in today's world?
As I was scrolling through my Twitter feed today, I came across a tweet from TNGG about 55 Inspiring Quotes they claimed would brighten my mood. Never turning down a chance to give my Monday a lift, I clicked the link and was surprised to find that each quote had been transformed into visual poetry. Typography, color, kerning, leading and graphics were are selected specifically to reflect the meaning behind the words.
I selected six of my favorites based on both the visual and the meaning to share with you:
Thank you to TNGG for sharing these with me. If you are interested in the other 49 quotes, you can find them here.
In the next couple weeks, I have to create my own visual poetry for Type Basics class. We can only use black and one typeface from the five "desert island" fonts introduced to us (Adobe Caslon, Adobe Garamond, Bodoni, Helvetica Neue and Univers). Look out for that post to follow soon!
In the meantime, be sure to walk with your head up and your eyes open.
Thursday, April 19, 2012 at 11:59AM